Nearly 80% of marketers say their industry has changed more in the last three years than in the past 50. Consumer attitudes, preferences, and ways they engage with companies are changing rapidly, and brands must quickly shift strategies and tactics in order to keep up.
In 2023, marketers should place a greater emphasis on data-based decision making, agile marketing, and brand building. These top marketing statistics for 2023 will help you prioritize your efforts to stay competitive and relevant.
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